However, to make your journey short, we have decided to present this short guide that’ll help you create a short video. In this post, you’ll find everything that you need to know when it comes to adding subtitles to your video.
Why Adding Subtitles For Online Video Is Important
As you could see, we especially pointed out ‘online videos’. The reason it’s the fact that on the internet you have a wide audience and almost anyone can access your videos. Even those who don’t speak your language can most certainly find them. An online video maker might help you build a video, but it doesn’t mean you’ll be able to reach all those audiences.
If you want to reach viewers, the first thing that you need to focus on is the message. What is your video providing them? What knowledge can they gain from your videos? So, even if you have a bad audio setup, the people who speak your language might not understand what you’re saying. Since nobody wants that to happen, they end up using subtitles for it. In some cases, the subtitles are the same as the language that is being spoken in the videos. On the other hand, you can use a different language in your subtitle to be able to reach a wider audience in the long run.
This way, you can easily build an audience that is located in a similar peaking language as yours or any other region around the globe. As long as you have subtitles, it can reach other cultures. And now that you know the importance of subtitles in a video, let’s get started!
How To Add Subtitles In An Online Video Editor
The first thing you should know is that it is quite easy to add subtitles. The only real barrier you may have is when it comes to language. It will be hard to add subtitles to a language you do not speak. Moreover, you must understand that it is also quite time-consuming, especially if the videos are long. So, without wasting any time, let’s get on with the steps.
Step 1: Drag And Drop The Video Into The Online Video Maker
The first step is of course the upload of the original video file into the online video maker. Once it is complete, you will see that the video track is different from the audio file.
Step 2: Write Down The Subtitles For The Video
Now that you have got your video, it is time for you to add the words. But before you do that, make sure you have a script ready. The same script that you used for the voice-over is the one that you should use. Just make sure to synch up to what is being said.
Step 3: Mark The Timeline
Now that all the words are in place, it is time for you to mark the timeline. This means that you need to go over the video and see the time at which the dialogue happens. This is something that you can do while adding the subtitles. But doing it before everything else will save you a lot of time and effort.
Step 4: Add Subtitles As Caption
Now, the one feature that online editors provide you is adding text is the caption. With captions, you can add text for a particular moment in the video. Since you have already marked the timeline where the dialogues are, you can now simply go ahead and add the captions.
Additional Reasons For Adding Subtitles
With the steps mentioned above, you are all set to add subtitles to your videos. But before you do so, let’s take a look at some more reasons as to why you should opt for adding subtitles.
1. It will help you connect with a wider audience globally.
2. On social media sites, a large number of users won’t turn the audio for a video. So the chances to capture said user is higher since he will get exposed to a portion of your content. Even if it’s in the form of a caption.
3. Account for any special viewers you may have. Features to help the hearing-impaired to understand what you are saying are always worth considering.
So, if you are asking whether subtitles are worth it or not, we would say that they are. Surely more effort will go into making the videos. But, the potential benefits of adding subtitles in the videos are even more.
With your potential audience expanding, you can certainly craft new videos that appeal to a wider audience. There is a reason why you see subtitles in movies, tv-series and even in some training content. It is because people nowadays generally prefer movies with subtitles. And that is exactly what you want. You want to get their attention, the more watch-time your video gets, the more it promotes itself.