OPPO Previews Breakthrough Under-Screen Camera Technology
On June 3, OPPO released a short video showcasing the first Under Screen Camera Technology which has taken the internet by storm.
OPPO have been continually pushing the boundaries for bezel-less phone designs and this is the latest iteration in the race to create a perfect solution for a bezel-less, notch-less design.
As you can see the camera is placed under the screen. As a result, users can expect a truly interrupted screen experience. As the video shows, the under-screen camera isn’t just an idea on paper; it’s a functional feature. Users will see a short animation highlighting the position of the front-facing camera during selfie mode. Otherwise, it’s invisible while watching videos, playing games, reading emails, making video calls with friends and family.
The tweet gained international media attention as the solution of removing the notch has been widely discussed online since the release of the OPPO Find X in June 2018.
On Chinese social media platform Weibo, OPPO Global Vice President Brian Shen shared the technology to his 1 million + followers – noting his excitement and intrigue for future developments.
This isn’t the first time OPPO has pushed the envelope when it comes to solutions for innovative camera and full screen technologies hand-in-hand. The recently released OPPO Reno Series gained a lot of media attention over its Pivot Rising Camera structure and 10x Zoom (On OPPO Reno 10x Zoom Model, recently receiving a 60x digital zoom software update).
In June 2018, the Find X model was unveiled with a 93.8% screen to body ratio a Stealth 3D camera and custom FaceKey AI technology – the epitome of OPPO’s quest to showcase the true beauty of technology.
While the OPPO Find X is no doubt a flagship device, these innovations also trickle down in to other models such as the OPPO F11 Pro, championed for its Rising Camera and nighttime photo performance.
OPPO’s focus on mechanical and alternative technologies to solve camera, screen ratio and aesthetical problems with smartphones started as early as 2013 with the release of the OPPO N1 – The World’s first rotating camera smartphone and its later, motorized iteration the OPPO N3.
Not just leading in innovations which pivot and rise mechanically, these are also rigorously tested – The OPPO Reno Series’ Pivot Rising Camera structure can with stand up to 200,000 standard uses, showcased on OPPO India’s YouTube Channel with a 12 hour non-stop stress test.
More news on OPPO’s Under Screen Display technology will be released in the near future.
About OPPO
OPPO is a leading global smart device brand. Since launching its first smartphone – “Smiley Face” – in 2008, OPPO has been in relentless pursuit of the synergy of aesthetic satisfaction and innovative technology in 10 years. Today, OPPO provides customers with a wide range of smart devices spearheaded by the Find and Reno series, ColorOS operating system, as well as internet services such as OPPO Cloud and OPPO+. OPPO operates in more than 40 countries and regions, with 6 research centers worldwide and an international design center in London, OPPO’s more than 40,000 employees are dedicated to creating new experiences and greater value for customers around the world.
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