OBSBOT Enters Micro Center Stores with Smart Videography Solutions
OBSBOT, a global leader in smart videography technology, today announced a strategic partnership with Micro Center, a leading U.S. retailer of computers and electronics. This collaboration expands OBSBOT’s presence in key account channels, bringing its award-winning lineup of AI-powered cameras and webcams to select Micro Center stores nationwide and the retailer’s official website.
The initial rollout covers about 15 Micro Center locations with dedicated webcam display zones, rolling out gradually over 1-2 weeks as inventory distributes nationwide. Products will also launch simultaneously on microcenter.com. The lineup includes Tail 2, Tail Air, Tiny 2, Tiny 2 Lite, Meet 2 (Gray), and Meet SE (Gray). Accessories and bundles will follow in subsequent phases to further enhance the selection.
“This partnership with Micro Center aligns perfectly with our mission to make smart videography accessible to a broader audience,” said Liu Bo, CEO & Founder of OBSBOT. “Micro Center’s expertise in serving dedicated computer users complements OBSBOT’s focus on innovative, user-friendly hardware. We’re excited to see our products lighting up display zones in their stores and empowering customers to elevate their video experiences.”
About OBSBOT
OBSBOT, a global leader in smart videography technology, is dedicated to connecting people and the imaging industry to the future. Founded in 2016 and headquartered in Shenzhen, we empower live streamers and content creators with cutting-edge AI technology and exceptional image quality. Trusted by a diverse community of users, from individual creators to industry professionals and business partners, we’re committed to revolutionizing visual storytelling and redefining how people connect, create, and share through groundbreaking technology and innovation.
About Micro Center
Micro Center operates twenty-nine large computer and electronics stores in major markets nationwide. Founded in 1979 in Columbus, Micro Center is designed to satisfy the dedicated computer and electronics user. Uniquely focused on computers and related products, Micro Center offers more computers and related items (more than 20,000 items in stock) than any other retailer. Micro Center is passionate about offering a high level of customer service, with a knowledgeable and tenured sales team. Customers can visit Micro Center’s 29 stores (with more locations coming soon) from coast-to-coast or microcenter.com for thousands of computer-related items, electronics, and other technology products. Micro Center stores are located in: Atlanta (2), Baltimore, Boston, Chicago (2), Charlotte, Cincinnati, Cleveland, Columbus, Dallas, Denver, Detroit, Houston, Indianapolis, Kansas City, Los Angeles, Miami, Minneapolis, New York (5), Philadelphia, St. Louis, Washington, D.C. (2), Santa Clara, and coming soon, Phoenix.
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