ASUS announced it has received 26 accolades at the Good Design Award 2026. This achievement allows the winning products to carry the prestigious G Mark symbol, a recognition bestowed on high-quality, well-designed solutions. ASUS was recognized across PCs, peripherals, displays, components, personal mobility, and materials, underscoring the company’s continued commitment to design excellence, innovation, and user-centric technology. ASUS ranked worldwide number one in the ICT Equipment category (computing and tech devices) and was the most awarded Taiwanese company.
“Earning 26 Good Design Awards is a meaningful recognition of the creativity, empathy, and rigor behind ASUS Design Thinking,” said Mitch Yang, ASUS Chief Design Officer. “Across AI PCs, creator tools, new materials, and mobility concepts, our teams are exploring how technology can become more intuitive, human-centered, and inspiring. This honor encourages us to keep pushing design and innovation forward to create incredible experiences that make a meaningful difference in people’s lives.”
ASUS Leads Taiwan and the ICT Equipment Category
With 26 total honors, ASUS stood out as the most-awarded Taiwanese company at the Good Design Award 2026 and the global leader in the ICT Equipment category (21 wins), reflecting the strength and breadth of its design capabilities. This year’s winning entries span premium consumer laptops, commercial PCs, creator devices, gaming products, displays, accessories, workstations, and emerging mobility solutions.
The recognition highlights ASUS Design Thinking, which focuses on understanding real user needs and translating them into products that balance performance, usability, aesthetics, and sustainability. From next-generation AI PCs and creator tools to innovative materials and mobility concepts, the awarded products demonstrate how ASUS continues to create technology that supports more intuitive, productive, and inspiring experiences.
With 26 awards, ASUS continues to demonstrate design leadership across a broad product portfolio.
Two entries selected as judges’ favorite designs
Among this year’s winners, ASUS Oxiis Intelligent Bike Booster and Ceraluminum™ were selected for the Good Design Award Judge’s Selection – My Favorite Design 2026. The distinction recognizes entries that particularly impressed the judges and reflects the ASUS drive to explore new forms of innovation beyond conventional product categories. ASUS Oxiis Intelligent Bike Booster is a universal, friction-drive motor system that transforms any conventional bicycle into a smart e-bike. Ceraluminum is a material used on the exteriors of ASUS Zenbook laptops including Zenbook S 14 and Zenbook S 16. It is a high-tech ceramic material that embodies the lightness and durability of aluminum and the anti-scratch properties of ceramic.
The two products, along with the other winners, will be on exhibition from 10/31-11/13 at the Good Design Marunouchi Shin Kokusai Building, 1st Floor, 4-1, Marunouchi 3-chome, Chiyoda-ku, Tokyo.
Good Design Award 2026
The Good Design Award, established in 1957 and organized by the Japan Institute of Design Promotion, is one of Japan’s most prestigious design awards and recognized as one of the world’s top four design awards. Now in its 69th year, the program selects winners through a comprehensive, multifaceted evaluation by a panel of experts reviewing thousands of global entries.
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