A VPN, or Virtual Private Network, was originally a tool used to give internet users online anonymity. As the world has become more digital, VPNs became crucial as companies and countries aimed to collect and use online data from users. Internet users were understandably not comfortable with this, as mass data leaks from huge corporations like Yahoo and the nefarious activity of Internet Service Providers gave VPNs a huge importance. For internet users today, you have a host of options like a free windows VPN or more to get more adjusted to the modern online world.
ISPs like Verizon have been caught selling internet data from their customers to the US government – without any consent or written prior notice. This also goes hand in hand with the rise in targeted advertising. It has been reported that data is becoming more valuable than oil, and companies are looking to monetize this. VPNs are so useful for the way they can mask a users IP address (which can pinpoint where you are in the world) and gives them a tunnel of encryption so their internet activity and personal information is protected at all times.
VPNs have also become a huge helping hand in getting more out of streaming platforms and online content. The amount of people using VPNs boomed during the COVID-19 lockdown, as word spread about how you could get so many more TV shows or movies on places like Netflix, Amazon or Hulu through using a VPN. A VPN can do so much more than this for unlocking you online content, however. Here are the best ways a VPN gets you more online content:
Removes Restrictions on Streaming Services
Many people cottoned on to the realisation that streaming services like Netflix changed your library of content based on where you were. If you were in the United States and wanted to watch Bridgerton, too bad. If you were in the United Kingdom and wanted more anime TV shows, denied. Thankfully, a VPN can reroute your IP address to being in any country, meaning all you have to do is put yourself in the place of the content you want. If you are in the US, you just place your IP address to a server in the UK and you can get all of the Bridgerton episodes your heart desires.
Get Access To Geo-Restriced Events
Similarly to the way Netflix and other streaming giants alter their content to the user based on geographical location, you can find yourself missing out on more niche events or sporting matches due to where you are in the world. If you are a huge snooker fan and want to watch the UK Snooker Open in the United States, tough luck. That event is broadcast nationally for free in the UK, and is on the BBC iPlayer (a UK exclusive free streaming platform). A VPN can place you in the UK however, allowing you access to iPlayer and the ability to watch events like the Snooker Open despite being thousands of miles away.
Freedom of Information
In some countries like Russia, China, Iran, and others, information available to you is highly restricted based on what the government in power decides. It also became clear during the COVID-19 pandemic that many social media platforms were restricting speech and information unfairly and incorrectly, so many users without a VPN would be oblivious to certain news events, articles or blogs that were online. Thanks to a VPN, people in these countries, on these social platforms or even within institutions that have a filter on content, can access whichever online information they want. Having a VPN gives you more freedom and information online, meaning more content that you have a right to view, regardless of which government is in charge of your country.
Better Online Speeds
Unfortunately, many online users find that their Internet Service Provider (ISP) can do something called ‘network throttling’ which essentially limits or slows speeds down for their customers. They do this due to their ability to keep on eye on what you are doing – if they notice you streaming a movie, TV show or major sporting event, they might cut down your bandwidth to keep speeds high for the local area, even if no one is having an issue. By using a VPN, you hide your activity to your ISP and can download files, stream the latest TV shows and make sure that you don’t have your internet speed throttled.
These are the best ways a VPN can unlock so much more online content for you. If you aren’t using a VPN when you stream entertainment or read the news, you are likely cutting yourself off from a huge amount of content thatis there for you on the internet. A VPN can be a tool to get more bang for your buck as you pay for multiple streaming platforms, or just keep you much better informed of the world that is going on around you.
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