POCO Carnival Highlights Innovation & Celebrates with Fan Activities
Today, POCO is proud to announce the return of its biggest celebration of the year, POCO Carnival 2025. Held under the theme “Ride Bold, Win Loud”, this year’s POCO Carnival is both a showcase of new product innovations and a thank-you to the global fan community. Running from August 13th to August 27th¹, the festival will spotlight the brand’s most exciting devices, while launching exclusive promotions and activities to highlight shared moments between the brand and its users.
Bold devices, big deals
Staying true to POCO’s mission of delivering high-performance technology at exceptional value, POCO Carnival 2025 is a celebration of the brand’s commitment to making flagship-level innovation more accessible. Throughout the campaign period, promotions will be available on mi.com and various e-commerce platforms including Shopee, Amazon, Lazada, AliExpress, and Mercado Libre². Featured products include:
POCO F7 Ultra is the brand’s first-ever Ultra model, taking power and performance to a new level for POCO. Powered by the advanced Snapdragon® 8 Elite Mobile Platform and POCO’s first-ever VisionBoost D7 chipset, supported by WildBoost Optimization 4.0, it delivers lightning-fast responsiveness across gaming, creation, and multitasking. It also introduces POCO’s most advanced imaging system yet, featuring its first flagship-level floating telephoto lens, setting a new benchmark for POCO’s flagship lineup.
POCO F7 Pro is a highly anticipated all-rounder flagship. Equipped with the upgraded Snapdragon® 8 Gen 3 Mobile Platform, Xiaomi HyperOS 2, and a sharp 2K display, it handles demanding tasks with ease while offering a rich and vivid visual experience. Paired with a 6,000mAh (typ) battery, 90W HyperCharge, and upgraded LiquidCool Technology 4.0, POCO F7 Pro is engineered to stay fast, stable, and cool under pressure.
POCO X7 Pro brings flagship-level performance within reach, powered by the Dimensity 8400-Ultra – the most powerful chipset ever in the X Series. Paired with Xiaomi HyperOS 2 and enhanced with WildBoost Optimization 3.0, it delivers smooth, responsive performance even during intensive gameplay. Featuring a 6.67″ CrystalRes 1.5K 120Hz AMOLED display, a massive 6,000mAh (typ) battery, and a 50MP OIS main camera – all wrapped in a sleek design – POCO X7 Pro is built for those who want more power, for less.
POCO M7, the latest addition to the M Series, offers a fresh take on everyday entertainment. Designed to deliver an immersive entertainment experience, it features the largest 6.9″ FHD+ display ever in the M Series, a massive 7,000mAh (typ) battery, and is powered by the Snapdragon® 685 processor. With its futuristic design, POCO F7 Pro delivers essential upgrades in a practical, everyday package.
Also part of the Carnival lineup are POCO F7, POCO X7, and POCO M7 Pro, offering a broad range of options for fans across all segments.
Turn up the volume with fan challenges and giveaways
To bring the spirit of the Carnival online, POCO will launch two global fan activities across X and Facebook, including a word puzzle challenge and a visual hunt game. To mark POCO’s 7th anniversary, users are also invited to post stories under the #MyPOCO7Years hashtag for a chance to win exclusive gifts.
From first-time buyers to long-time fans, POCO Carnival 2025 is a celebration of everyone who has been part of the journey. With bold products, fan-led challenges, and a global spotlight on creativity and connection, POCO invites the community to ride into the next chapter together, louder and prouder than ever.
Join in the celebration by staying tuned to mi.com or local e-commerce platforms for more details on the discounts and bundles. For fan challenges, please follow us on POCO Global Social Media platforms.
About POCO
POCO is a young independent brand born out of Xiaomi Corporation. As of now, POCO has entered 98 global markets. The POCO philosophy – “Everything You Need, Nothing You Don’t” – drives the brand to focus its research and development efforts entirely on POCO fans’ requirements and feedback. This relentless pursuit of technology that its fans truly need democratizes decision-making to accelerate the company’s evolution and refresh the smartphone industry.
¹ Starting dates differ across markets.
² Channel availability may vary between markets and sales channels.
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